Why Investing in Training Reinforcement Leads to Largest ROI

Why Investing in Training Reinforcement Leads to Largest ROI

Training reinforcement increases knowledge retention and results in significant behavior change. Here are 6 reasons why companies invest in training reinforcement:

Training Reinforcement Increases Knowledge Retention

Your training was great and surveys prove it: relevant content, excited participants, and great material. But once the training is over, the forgetting curve begins

Participants forget up to two-thirds of training material within two weeks of training. Mindmarker training reinforcement eliminates the forgetting curve by sending quick and meaningful reinforcement messages. These messages are carefully crafted and sent at precise times to increase knowledge retention

Training Reinforcement Gives the Greatest  ROI for Your Programs

Employee training is necessary. Whether developed in house or via outside vendors, you want to maximize every dollar spent. To ensure you’re maximizing your return on investment, the training program must include reinforcement. Training reinforcement maximizes your ROI by increasing knowledge retention and desired behavior changes.

Training Reinforcement Drives Lasting Behavior Change

One of the largest misconceptions in employee development is, “they went to the training, so they were trained.” Actually, attending a training course does not mean the knowledge is being applied on the job. Mindmarker focuses on driving knowledge retention and lasting behavior change from training.

Training Reinforcement Provides Actionable Intelligence

Mindmarker Analytics provide valuable training reinforcement data during your program. Insights from analytics continuously drive future organizational improvement.

Training Reinforcement is Effective

Incorporating post-training reinforcement shows employees that training is effective. Training is viewed positively when employees take the information learned during the program and apply material back on the job. 

When learners experience real results, they have a more positive outlook on future development programs. Read our success stories to learn what Mindmarker participants have to say about their experiences with Mindmarker reinforcement.

Training is Not a One-Time Event

Training fails when there is no training reinforcement. The science of learning has shown that no matter the quality of the program, knowledge and skills must be reinforced over time to have a long-lasting ROI. 


Read more about the science behind learning in our eBook, The Science Behind Mindmarker.

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Why Investing in Training Reinforcement Leads to Largest ROI


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About Mindmarker Mindmarker addresses a common problem: learners return from a training or eLearning course and quickly forget the information they just learned and revert back to old habits. For training to have the most impact, it has to be reinforced. Read more about us »
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